2022 Award Winners

Southwest Virginia Tourism Awards Presented by Friends of Southwest Virginia

Excellence In Tourism Marketing

Best Print Ad

Patrick County Tourism

Our State Magazine Ad

Best Visitor Guide

Grayson County Visitor Guide

Elevated by Nature

Best New Website

Marketing Budget $50,000 or Less
Smyth County Tourism Association

Best New Website

Marketing Budget $50,000 or More
Pulaski County Tourism

Best Rack Card or Brochure

Marketing Budget $50,000 or Less
Big Stone Gap

Best Rack Card or Brochure

Marketing Budget $50,000 or More
Discover Bristol

Gone Livin’ Brochure

Best Short Video – Less than 60 Seconds

Visit Wytheville

Find Your Adventure in Wytheville

Best Long Video

Marketing Budget $50,000 or Less
Patrick County Chamber of Commerce

Our Trails lead to Adventure ~ Patrick County VA

Best Long Video – More than 60 seconds

Marketing Budget $50,000 or More
Discover Bristol

Gone Livin’

Best Video Series for a Destination

Marketing Budget $50,000 or Less
City of Norton

Get Outside in Norton Video Series

Best Video Series for a Destination

Marketing Budget $50,000 or More
Visit Tazewell County

There’s No Better Place To Stay

Best Video Series for an Event Birthplace of Country Music

Bristol Rhythm & Roots Reunion

Celebrating 20 Years

Best Overall Destination Marketing Campaign – Tie

Visit Wytheville

Stop and Smell the Lavender

Best Overall Destination Marketing Campaign – Tie

Discover Bristol

Gone Livin’

Best PR Campaign

Birthplace of Country Music

20th Anniversary of Bristol Rhythm & Roots Reunion PR Campaign

Best Social Media Campaign

Pulaski County Tourism

Pulaski County Tourism Social Media Rebranding

Best Recovery Campaign

Marketing Budget $50,000 or Less
Wise County Marketing & Community Development

Stay for a Weekend. Stay for a Lifetime.

Best Recovery Campaign

Marketing Budget $50,000 or More
Discover Bristol

Gone Livin’ Campaign

Excellence In Tourism Partners

Outstanding Visitor Center of the Year

The Big Stone Gap Visitor Center

Outstanding One Day Event of the Year

Pulaski County Winterfest

Outstanding Festival of the Year

With 2 or More Days and with Less than 10,000 Attendees each year
Front Porch Fest

Outstanding Festival of the Year

With 2 or More Days and with More than 10,000 Attendees each year
Bristol Rhythm & Roots Reunion

Outstanding New Tourism Business of the Year – Tie

Pickle & Ash
Nominated by Patrick County Tourism

Outstanding New Tourism Business of the Year – Tie

Cameo Theatre
Nominated by Discover Bristol

Outstanding Attraction of the Year

Bristol Motor Speedway
Nominated by Discover Bristol

Excellence In Tourism Leadership

Outstanding Tourism Partner of the Year – Tie

Patrick County Chamber of Commerce

Outstanding Tourism Partner of the Year – Tie

Thee Draper Village

Outstanding Volunteer of the Year

Sally Bolling
Bristol Rhythm & Roots Reunion

Outstanding Visitor Center Employee of the Year

Joey O’Quinn
Town of Big Stone Gap

The Crooked Road Award

David Rotenizer
Outstanding Tourism Partner

Shining Star – Outstanding Tourism Leader of the Year 

Jonathan Sweet
Pulaski County

Outstanding Leader of Year

Rita Surratt
Dickenson County