Schedule
Celebrate TourismSchedule
August 6: 4th Annual Celebrate Tourism Summit
8:00 a.m. – 4:00 p.m.
Wytheville Meeting Center
333 Community Blvd, Wytheville
8:00 AM
Registration
8:30 AM
Welcome:
Rita McClenney, Virginia Tourism Corporation
8:45 AM
Keynote Speaker: Common Sense Branding
Steve Chandler, Chandler Thinks
9:45 AM
Exploring the Latest Insights: Virginia Tourism Research Updates
Dan Roberts, Virginia Tourism Corporation
10:30 AM
Break
10:45 AM
Virginia American Revolution 250 Commemoration
Cheryl Wilson, VA 250 Commission
11:20 AM
State of Social Media
Alex Veatch and Jennifer Kinne, Letterpress Communications
12:00 PM
Lunch & Southwest Virginia Tourism Awards
Presented by Friends of Southwest Virginia
2:00 PM
Harnessing AI for Tourism Marketing: A Deep Dive into Artificial
Intelligence
Matt Clement, Madden Media